Southwest Airlines Co. will start charging a no-show fee for passengers who fail to cancel tickets before their flights.
The company also said Friday that fees on early check-in and oversized bags are going up. And it repeated a longtime goal for boosting profits that could only be met next year if it doubles earnings.
Southwest brags that it doesn’t charge ticket-change fees, and it lets customers apply the price of an unused ticket to a later trip.
But customers who take advantage of those policies are leaving too many seats empty, the airline says.
So beginning sometime next year, Southwest will charge a no-show fee on its cheapest fares, known as “Wanna Get Away” tickets.
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